BlackBerry Persona
AI-based continuous authentication and behavior analysis
Adaptive Endpoint Protection with predictive artificial intelligence and machine learning
Artificial intelligence-based malware prevention
Adaptive Endpoint Protection with predictive artificial intelligence and machine learning
Meet your highest security standards with BlackBerry Persona.
- Dynamically adapts a security policy based on user geolocation, device, time, IP address, and BlackBerry Dynamics®™ app identifiers.
- Reduces risk from lost or stolen devices.
- Protects against device and app cloning and user impersonation.
Continuous authentication without timeout
Continuous authentication leverages passive biometrics and other usage-based models to discreetly verify user identity. Malicious users are automatically prevented from accessing apps when they exhibit abnormal behavior.
UEM contextual authentication for adaptive protection
BlackBerry Persona provides a contextual system for unified endpoint management and protection.
- Relaxes security policies when an end user is in a trusted location and dynamically adapts when they go to a higher risk location
- Adapts device security to local regulatory requirements when an employee travels from one country to another
- Quarantines devices and apps before they can be used for malicious purposes
Network security with a seamless end-user experience
BlackBerry Persona creates the best experience for end users while ensuring the best security and compliance posture.
- Simplified access to apps and services without having to repeat authentication when in trusted locations
- Adapts security and policy level to the actual context, instead of applying only static policies
- Enables “zero access” and/or timeout escalation if a user is in a low-risk model in a highly trusted location
Dynamically adaptive security and policy
BlackBerry Persona allows user experience design and security/policy posture to be mutually and dynamically optimized against conflicts.
- Determines what level of access should be granted to any given device or application at any given time
- Dynamically adapts security requirements for devices and applications without affecting performance
- Proactively detects abnormal behavior and prevents potentially malicious activity
Built on existing infrastructure
BlackBerry Persona adds an adaptive security layer to the existing UEM or UEM Cloud domain without introducing an additional software footprint.
- Builds on existing investments in BlackBerry UEM, BlackBerry Dynamics and BlackBerry Enterprise Identity ®®.
- Can work with existing third-party infrastructure, such as external IDPs (e.g., Ping, Okta, ADFS) or applications (e.g., Salesforce, Microsoft Office 365 ®®®)
- Allows organizations to extend data, services and templates with third-party threat detection systems
How it works
User Location
BlackBerry Persona uses machine learning to identify behavioral and location patterns of multiple users to determine location-based risk. Known locations can also be preloaded.
Network Reliability
BlackBerry Persona determines how often the network is used and adjusts security dynamically based on profiles. Accessing a public Wi-Fi for the first time, for example, would adjust the risk score accordingly.
User behavior*
BlackBerry Persona can determine and create a contextual risk score based on knowledge of how and when a user normally accesses data, identifying when user behavior seems consistent and trustworthy (*soon available).
DNA of devices and apps*.
BlackBerry Persona can determine whether a device and apps are compliant and up-to-date by modifying security policies based on DNA profiles (*soon available).